Thursday, 28 July 2011

David Beckham for H&M

David Beckham is following his wife into fashion, having teamed up with H&M to launch a bodywear range for men! 

"Over the past year, I've been developing my Bodywear range with my team and I'm extremely positive about what we have designed and produced," Beckham said. "The final piece in the jigsaw was a retail partner who has the vision and capability to distribute these products globally. In H&M we have found the perfect partner to collaborate with going forward, I'm excited and looking forward to showcasing the range to H&M customers from February."

The collection, which will be the first of many in this long-term distribution partnership, will launch on February 2nd 2012 and is sure to be a success.

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