Thursday, 30 January 2014

NFL & Bloomingdales Join Forces with CFDA

This story courtesy of We Heart The outlandish headgear is the result of a collaboration between the NFL, New York department store Bloomingdale’s and 48 members of the Council of Fashion Designers of America (CFDA). Each member has designed a helmet for a special auction in aid of the NFL Foundation, a non-profit which does all sorts of great youth and community work. The auction is now open and runs until 4 February, and you can bid on all the lots, including the hardcore helmet of Richard Chai, the cuddlier Loomstate lid, or the homage to New York from Bloomingdale’s themselves, through the NFL auction site. Bidding starts at $248, but expect to have to put your hand much deeper in your pockets to score one of these unique items.

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